Tuesday Tip

25 Sep

If you’ve been writing for a while and looking for a way to catch an agent or an editor’s attention – here is some advice a couple of my writer friends got from an agent at a writer’s conference, in a bar.

I can’t remember if this was the exact word used to describe what she suggested but I think this is close enough. The agent told them to find a gimmick. Find something that was unique about their story and play with it. That is exactly what they did. Even though there are plenty of pet books out there, their stories are unique. It is a mystery series and they collaborate. One of the on going threads between their novels is that they involve pampered pets. They researched locations and discovered that Laguna Beach has more pets than children and it is a very upscale setting.

They work with local pet shelters for book signings and those signings have been well attended.

If you want to know more about this series read their books. The first one is ‘Desperate Housedogs’, the second is ‘Get FLuffy’, the third is soon to come out and is ‘Kitty, Kitty, Bang, Bang.

All together they have sold six books so far. I would say they are doing something right. And that agent who gave them the advice wasn’t the agent who gave them a contract. I have a feeling that if they continue at this rate, she may wish she had.

These savvy authors found their gimmick and it worked for them. Do you have something that sets you apart that you could use in marketing?  If so, what are you doing to help sell your stories?


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Posted by on September 25, 2012 in Writing a Novel



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